Privacy Policy

Last updated: 9 October 2026

Convertify ("we", "us") provides a Shopify app that adds a Cash on Delivery and prepaid order form to online stores. This policy explains what personal information the app collects, why, how long we keep it, and the choices available to merchants and their customers.

Who this applies to

Merchants who install Convertify on their Shopify store.
Customers (shoppers) who use the Convertify order form on a merchant's store. For these customers, the merchant is the data controller and Convertify processes data on the merchant's behalf.

Information we collect

From	What	Why
Merchants	Store name, store domain, email, country, currency, plan, app settings; product titles, prices and images from the store catalog.	To run the app, show the right products and prices, and bill through Shopify.
Customers	Name, phone number, email (if asked), shipping address, pincode, the products and offers chosen, payment choice (COD or prepaid), and any extra form fields the merchant adds.	To create the order in the merchant's Shopify store and show it to the merchant.
Customers	Phone verification (OTP) requests and their outcome.	To confirm the phone number when the merchant turns on verification.
Customers	IP address, device type and order-form events (opened, submitted), plus a fraud risk score.	To prevent fake orders and abuse, and to give merchants conversion statistics.
Shopify	Order and product updates sent by Shopify webhooks.	To confirm orders placed through the form and keep products in sync.

Cash on Delivery orders are paid in cash to the courier. Online payments are made in Shopify Checkout. Convertify never sees or stores card, UPI or bank details.

How we use information

To create the order (or pre-fill Shopify Checkout for online payment) and apply the merchant's offers.
To remember a returning customer's address on the same store, and only after their phone number has been verified.
To detect and block fraudulent or abusive orders, as configured by the merchant.
To show the merchant orders and analytics, and to provide support.

We do not sell personal information, use it for advertising, or share a customer's data between different merchants' stores.

Sharing

We share information only with:

Shopify, to create checkouts, discount codes and orders.
SMS providers (such as MSG91 or Twilio): the phone number and one-time code, only when verification is on.
India Post's public pincode service: the pincode only, to suggest the city and state.
Our hosting and database providers, who store data for us under confidentiality obligations.
Authorities, when the law requires it.

Retention and deletion

Phone verification records and form analytics events are deleted automatically after the periods the merchant sets in the app's privacy settings.
When a customer asks a merchant to delete their data (Shopify's customers/redact request), we delete or anonymise that customer's data.
When a merchant uninstalls the app, Shopify sends a shop/redact request about 48 hours later and we delete all of that store's data.
Customers can request their data through the merchant; we respond to Shopify's customers/data_request.

Security

Data is sent over HTTPS. Sensitive values are encrypted at rest, one-time codes are stored only as hashes, and every storefront and webhook request is verified with Shopify's signature. Access is limited to the merchant who owns the data and to our staff for support.

Your rights

Depending on where you live (for example under India's Digital Personal Data Protection Act, the GDPR or the CCPA), you may have the right to access, correct, delete or object to the use of your personal information. Customers should contact the store they ordered from; the merchant can act through Shopify, and we support those requests. You can also contact us directly.

Changes

We will update this page if our practices change and revise the date above. Significant changes will be announced to merchants in the app.

Contact

Questions or requests about privacy: the support email shown on our Shopify App Store listing.